PURA VISION
Winner of Best Conceptual Design with L.E.S.S. SA's lighting InnovationThe success of the collaboration between Automobili Pininfarina and L.E.S.S. SA
We are thrilled to announce that the Pura Vision from Automobili Pininfarina has clinched the prestigious 2023 Best Conceptual Design award in Europe. This triumph is a shining testament to Automobili Pininfarina’s excellence and innovation in the realm of automotive design. But there’s more to this story than mere design performance.
As L.E.S.S., we take pride in sharing that we played a pivotal role in crafting this iconic design. How, you may ask? Through our cutting-edge technology: nano-active luminous fibers.
Our nano-active luminous fibers represent the future of automotive lighting. Unlike traditional LEDs, our fibers offer exceptional brightness while being incredibly slim and flexible. This allows designers to push the boundaries of creativity and realize bold concepts that stand out from the crowd while keeping low power consumption and low weight characteristics.
In the case of the Pura Vision, our nano-active luminous fibers were integrated into the front and rear of the vehicle, seamlessly merging with the monolithic nature of the car. This adds a precise touch of brilliance and sophistication to the Pura Vision already iconic design. The end result is the symbiosis of technological innovation and visionary design.
This successful collaboration between Pininfarina and L.E.S.S. illustrates our shared commitment to excellence and innovation. Together, we have pushed the boundaries of what’s possible and created a vehicle that truly embodies the future of automotive.
We are excited to share more in the future and proud to play a role in creating vehicles that inspire and awe. Stay tuned for more exciting innovations from L.E.S.S. and Automobili Pininfarina.
