CASE STUDY : BMW M MOTOSPORT
TECHNOLOGY COMBINING DESIGN, energy efficiency & SAFETY

the CHALLENGES

The automotive industry faces major challenges in combining distrinctive and appealing design with energy efficiency and enhanced safety. Traditionally, automotive lightings has relied on technologies that use numerous plastic parts that limits design flexiblity and use energy-intensive production techniques. On one hand, this approach results in excessive fuel or electric consumption, compromising vehicle performance, autonomy and potentially visibility. On the other hand, this also hinders zero-carbon goals from manufacturing to driving.

our solution

DESIGN

BRIGHTER

Our innovative approach involves generating light directly from a (proprietary) nano-active fiber approximately 1mm in diameter, which can be distributed over any defined length or 3D shape. This technology allows for delivering a maximum of light intensity in minimal space, providing exceptional visibility for the driver and significantly enhancing the car’s visibility to other road users. Uniformly bright lightings are consistently effective across various application around the exterior of the car while fullfiling the strict automotive regulations.

DESIGN

LIGHTER

The use of our laser nano-active fiber technology eliminates the need for additional optics and reflectors, drastically reducing the use of plastic parts to a minimum. This innovative approach, combined with the high efficiency of our light generation process, significantly reduces the overall weight of the lighting system by several kilograms.

By integrating our lightweight and efficient lighting solutions, automotive manufacturers can achieve substantial improvements in vehicle performance. The reduction in weight not only enhances the car’s fuel efficiency or extends the battery range for electric vehicles but also contributes to better handling and acceleration. Additionally, the minimized use of plastic and other materials aligns with sustainability goals, reducing the environmental impact from production to disposal.

DESIGN

SAFER

Our advanced nano-fiber lighting technology significantly enhances exterior visibility, optimizing the driver’s vision and improving safety for passengers. The high directional light generated by our products provides unparalleled clarity and precision, ensuring a safer and more comfortable driving experience.

This technology delivers intense, uniform illumination, reducing risks in poorly lit conditions and adverse weather. It projects light exactly where needed, maximizing visibility, especially beneficial for night time driving.

Additionally, the slim profile and versatile application of our nano-active fiber offer greater design flexibility for automotive manufacturers. It can be seamlessly integrated in front or rearlightings  setting new standards in automotive lighting and making driving safer and more enjoyable.

50 %

reduction of parts

70 %

WEIGHT SAVED

40 %

energy saving

BMW

EXPERIENCE

First at Daytona :

L.E.S.S. Fiber Innovation Unveiled at BMW M Motorsport

Our collaboration with BMW exemplifies the power of our technology. By incorporating our L.E.S.S. nano-fibers into their LMDh vehicles, BMW has redefined automotive lighting standards. This integration has allowed BMW to craft an iconic light signature on the front grille, enhancing both aesthetics and visibility while significantly reducing energy consumption. This partnership underscores BMW’s dedication to innovation and sustainability, highlighting the transformative potential of our technology for the future of the automotive industry.

Learn more here

BMW PILOT testimonial

“My first impression was that the kidney lighting looks really cool, and I was very surprised when the engineers told me that it’s not only a visual highlight but that its light will be a huge help for me as a driver. That was clearly confirmed when I first tested it at night. Although the kidney lighting is very thin, it shines extremely brightly. I was impressed by the engineering skills in this area. I’m sure it will be a valuable asset in the endurance races.”

Philipp Eng, Austrian professional racing driver, and BMW M Motorsport works driver

BMW testimonial

“We embarked on a remarkable journey to seamlessly integrate lighting into our car, confronting what I would call unprecedented challenges. Our goal was to ensure the car remains visible in all conditions while enhancing the driver’s performance with exceptional vision. Despite extremely critical space constraints and the ultra-long front shape of our iconic kidneys, L.E.S.S. provided outstanding technology and unwavering dedication from their exceptional team which resulted in a great success for us.”

Tim Weiß BMW  M Motorsport

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Resources

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